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Era correct IH logo

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This question has probably been asked umpteen times before, but when was the red, white and black IH block logo introduced?  When did International Harvester OFFICIALLY begin putting the "IH" logo on their tractors? This logo is the famous "Man on a Tractor" logo.                                                                                                                                                                                                                                                  I have seen pictures of restored 1930's tractors with that logo incorrectly added by the restorers.  It's like putting a "GM" block logo on a 1940's Buick!                                                                                                                                                                                                                                                                                                                                                                                                                                                                     I have been shown a photos of a beautifully restored WD-40 tractor with IH block logos in it which I assumed were wrongly added by the restorer, but then I saw an "as found" picture of the tractor and it had IH logos on the hood before the "McCormick-Deering" name. My only suggestions is that it was repainted later in its life and the new logos were added then.

Regards from Michael H. ? Australia


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My opinion is 'man on the tractor' showed up about 1946 on the letter series.  When I restored some letter series I did a lot of research to try make them right.  1942 H, no man on tractor.  1947 A, man on tractor with McCormick Deering.  Late 1949 or early 1950 the Deering name was dropped.  I would like to know if this is not close to right.


Also, I have an original operators manual for an A printed 1/15/46.  Has the old logo, IH circled by the C.  No 'man on the tractor' block logo.  Pictures of the tractor in the manual do not show the block either.

Edited by farmalldr
added manual info
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On 7/1/2020 at 5:16 PM, KWRB said:

I do *know* that Loewy designed the logo and the designed the letter series machines.

I *assume* it was at the same time

I was wrong. I just took a look at the 1940 IHC catalog and depsite the letter series machines being in there, the man on a tractor logo is nowhere to be found. This also answers my question about my the Farmall C has the man on a tractor on the grille, and the others have "FARMALL" on the grille. They were released before the man on a tractor logo came out, and the C which replaced the B, later, was released after the logo came out.


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I know the C was released in 1948, with the logo on the emblem, on the grille, and the logo is not present in the 1940 full line catalog, so the logo came out somewhere in between. I worked back from 1948 using the "Harvester World Magazine", available on the Wisconsin Historical Society's website.


January, 1946 discusses the "new" logo in an article about the new packaging program.





And here's a Farmall H in the same (Jan. '46) issue with no IH logo




I've had this post started for two days, but i keep getting distracted and reading other things in the Harvester World. Anyway, maybe the info above can help you pin down a date, or at least narrow the window.




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